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Thứ Năm, 2 tháng 6, 2016

5 articles you have to read about Chinese Market this week !

5 articles you have to read about Chinese Market this week ! 




Baidu is in Trouble 

China’s top internet search engine Baidu is facing abuse for hosting message boards containing pornography, libelous adverts and content for unlicensed nursing homes. The State Internet Information Office summoned Baidu executives for a grilling yesterday and ordered those to immediately take away the content. In addition, it purchased Internet regulators in Beijing, where Baidu is to be punished for the ongoing company.
http://www.chinameer.com/china-baidu-receive-strict-punishment.php





The most famous online Chinese celebrities

China has one of the most connected countries in the world with about ten times more Internet users than French population.
The concept of being an online celebrity and earning huge amount of revenue through Internet is widely known in western countries. For example, if we take YouTube there are self-made millionaires such as Michelle Phan, discovery of artists (Justin Bieber) or even comedians (Lilly Singh) or game players. However, for China it is pretty new and this phenomenon is becoming less and less unusual.

China Beauty Expo: Focus on latest beauty trends of the Chinese market

The 21st edition of China Beauty Expo was held on 18-20 May 2016 in Shanghai and gathered both suppliers and brands on about 20,000 m2 in the Shanghai New International Exhibition Center. As far as suppliers are concerned, the show hosted more than 800 exhibitors with an increasing international participation. Regarding brands, the show revealed an increasing diversification of the skincare offering, the rise of the hair care category and, again, a strong interest for natural products.



Indonesia Invest in Tourism with Chinese Travelers



Chủ Nhật, 27 tháng 9, 2015

Top News about Chinese Market

What s happen in China end of september 2015 ?


Check this 10 titles to understand the news in China












Thứ Bảy, 5 tháng 9, 2015

Mercedes-Benz is doing a good job in #China

Mercedes-Benz is doing a good job in China 


Sales of global brand Mercedes-Benz grew 18 percent in August to 139.802 cars, driven by demand in China, where the volume of the car has increased by 53 percent to 32.763 vehicles.
It was the 30th consecutive month Mercedes record sales.
Sales to small Smart brand increased 9.4 percent in August 6317, Daimler said in a statement on Friday. This helped the combined sales of Mercedes and Smart to grow by 17 percent to 146,119 last month.

With China, deliveries of the Mercedes brand rose 4.8 percent to 28.373 vehicles in the United States and 11 percent to 50 304 in Europe. Daimler said global shipments were boosted by a 81 percent increase in sales of the new Mercedes C-Class while sales of compact crossover GLA helped lift the volume of the car manufacturer in China. Growth is expected to continue given the introduction of new vehicles such as the S-Class convertible, Ola Kaellenius, marketing and sales head of Mercedes, said.
Combined sales of eight months for Mercedes and Smart jumped 16 percent to 1.26 million vehicles with volume up 15 percent to EUR 1.18 million for the Mercedes and smart sales up 29 percent to 77 768

3 twitter news about China 







Chủ Nhật, 9 tháng 8, 2015

Travel industry in China

Travel industry in China 

Ctrip is likely to make a counter-bid for eLong following a surprise offer from Tencent, sparking a potential bidding war that should ultimately see Ctrip emerge as the victor.

I also have to suspect that this particular bid came without the knowledge of Ctrip, which itself owns 37 percent of eLong. Ctrip got its stake after joining a group that bought out a controlling 62 percent of eLong previously held by US travel giant Expedia (Nasdaq: EXPE) earlier this year. 
Tencent has owned its stake in eLong since 2011. Ctrip’s recent moves have all pointed to its own buyout offer for eLong, leading me to believe that we could quickly see a bidding war break out for the company.I’ve been predicting for the last few months that leading online travel site Ctrip (Nasdaq: CTRP) would make a buyout bid for former rival eLong (Nasdaq: LONG), so I was quite surprised to read that such a bid has come instead from Internet giant Tencent (HKEx: 700). This particular move is all the stranger because Tencent hasn’t shown much interest in the travel sector before now, though it previously invested in eLong and now owns about 15 percent of the company.
More broadly speaking, this latest buyout offer is part of a bigger wave of similar deals that have seen dozens of US-listed Chinese companies launch privatization bids this year. Most of those companies have failed to attract interest from US investors, and their shares have languished as a result. Many feel they could get better valuations in China, and are trying to de-list from the US and eventually re-list at home.
The case with eLong is similar, since the stock never did very well and has lost nearly half of its value since the Ctrip-led buyout of Expedia’s stake back in May. According to eLong, Tencent has now offered to buy all of its shares for $18 each, representing a 27 premium over their last closing price. (company announcementChinese article) But that price still represents a discount from the peak of more than $22 that eLong reached back in May when the earlier Expedia buyout was announced.


source http://www.youngchinabiz.com/en/travel-bidding-war-coming-for-elong-with-tencent-offer/

Thứ Tư, 6 tháng 5, 2015

Chinese Automotive article


I'd like to share some news from China automotive industry, which you might be interested in.

1. FAW and Dongfeng appoints new chairmen

Today Dongfeng Auto announced that it's chairman Mr.Ping Xu will leave for FAW's chairman vacancy. Dongfeng's chairman position is now taken over by Zhu Yanfeng, former deputy secretary of the CPC (Communist Party of China) Jilin Provincial Committee. 
FAW and Dongfeng are among the Big-Four state giant auto manufacturers in China, the others are SAIC and Changan. source

2. Zotye to establish a new plant in Xiangyang, Hubei province SEO

On April 28th, Zotye Auto signed an agreement with Xiangyang municipal goverment to construct a new plant in Xiangyang. This new plant will have a capacity of 200,000 new-energy vehicles/year, totally investment will be 3.3 billion RMB(that's 532 million USD). The first phase project will start constructing since July 2015. 
Zotye is the first prviate company who received a license for manufacturing new energy vehicles.
see also that iworkinchina.wordpress.com/2015/05/06/google-vs-china-vs-seo/

3. Number of registered vehicles by 2014, sorted by provinces.

 
ProvinceRegistered private passenger cars
(millions)
Beijing3.165
Tianjin1.818
Hebei5.425
Shanxi2.55
Inner Mongolia1.852
Liaoling4.33
Jilin1.4647
Shanghai1.8343
Jiangsu6.656
Anhui2.051
Fujian2.0997
Jiangxi1.393
Shandong7.632
Hunan2.341
Guangdong10.1306
Guangxi2.6964
Chongqing1.0801
Gansu0.7326
Qinghai0.2908
Ningxia0.3992
Xinjiang2.0862


Thứ Hai, 6 tháng 4, 2015

Made in China is out of trend

Made in China is out of trend



In recent years, people have often speak foreign cosmetics that have completely taken over the market. Now this is no longer true. Chinese beauty brands are on the rise and they certainly have their say on the future of the Chinese market for beauty products.

Made in China is out of trend, Made in China soon in China

For Chinese brands to really take over the market, they would need to change the made in China cliché actually for China, as Chinese fashion brands would like to achieve. At a time when the quality is better than quantity, where wages in China are rising, from qualitative to local Chinese beauty brands is definitely the way here. source : http://blog.chinadaily.com.cn/blog-1882116-26280.html

Herborist The brand is positioned as having a strong relationship with traditional Chinese medicine and nature.

Herborist is a Chinese cosmetics brand whose message is all about mixing Chinese product of traditional medicine and beauty. It is a small market that has many potential these days. Why is that? This is simply because many Chinese prefer everything related to nature to satisfy their desire for nature and healthy.

Beauty market in China

With 40 years of experience in the market, the brand can boast significant experience in the beauty market. Moreover, they do not stop there, opening SPA complete the range of services they wish to offer to their customers in China After these, we will move to a genus hottest beauty products: Grids.
The past two years, the mask of the market has increased steadily from 30% showing how Chinese users like them. Yes, I am not writing a Chinese female customers because men can also be used. I was doing. The masks are very relaxing effect and, once past the strangeness of the concept for a man, it becomes a very pleasant experience. Facemasks only that you think for men? The biggest celebrities use them, some as often Fan Bing Bing who said use twice a day to keep her white skin. Examples of skin masks

Facemasks sold by a cosmetics brand in Guangzhou !


Mask sold in China, another Chinese brand. Bleaching effects perfectly match the desires of Chinese women: keep their pale skin to fit the model of the white, large Chinese woman eyes. Furthermore these masks help women who operate in a highly pressurized environment to relax after work. The mask market is one of beauty products with the greatest potential in terms of market developments. Indeed, there is another factor that contributes to the smog present in China, very bad for the skin, masks allow users to clean their skin before going to bed source

The material safety responsibility pour Cosmetic Products imported is specified FIRST, and the local agent Must Take Responsibility, which is similar to the concept of "responsible person", "Kong said. "The Security Assessor is specified in Article 20 and Can Be Either house of the Personnel D'Or levels of the UN.
Charges Pre-Market Will Be replaced by aftermarket Compliance, Such As monitoring the adverse effect, traceability of products, Labeling and redesign pour the Chinese market. " The current pre-pay market in application of cosmetic serums ordinary deleted rise to notification of the typical éffectuée responsible officer in the interim level, this meant Who Let serums Treaty as made-in- ordinary China cosmetics A particular area of note to brands outside of China is the added regulatory requirements on imported cosmetics.



Thứ Năm, 5 tháng 3, 2015

Indian SEO bullshit agencies never give up, but become more clever

please check this kind of emails... 


I know that as the owner of http://china-market-research.blogspot.com/ , this is not the first, nor will it be the last, email you get from a marketer. Quite frankly, your site implies that you have a decent budget, which makes you a prospect for emails from marketers, especially those pushing SEO services.

You have probably hear every type of promise and exclusive deal from the people emailing you. I will not be trying to top any of them.

Unlike them, I am not promising the impossible, such as guaranteed first page national rankings on Google.

What, then, can I do for you?

The answer depends on the type of person you happen to be. If you are not curious about what is happening with modern marketing, my service is not for you.

If, on the other hand, you are the kind of person who would like to surpass the marketing efforts of your biggest competitors, then speaking with me could be the smartest small investment you could make for the years ahead.

You will get only the most effective modern marketing tactics. No spammy SEO. No ineffective advertising.

Here are three such questions that none of other marketers contacting you can answer:

What is UXO and why is it replacing SEO?

Why are whitehat tactics now beating blackhat tactics?

What is the cheapest source of traffic?


You will already be ahead of all your competitors if you can answer three questions. But when you add to that my copywriting skills and methods to automate your online marketing, you will be unstoppable.

I can also teach you how to make viral content, how to improve response from your emails to prospects and clients, and how to set up a sales funnel.

Alternatively, I can do all this for you, from creating webinars that drive sales to optimizing your website so as to keep people coming back.

Reply to this email and I will send my guide on SEO copywriting, which usually sells for $40.

I prefer to talk over the phone, though. So if you are willing, please leave your number and I will call you

China Market Survey 

see also 
http://china-market-research.blogspot.com/2015/02/tips-to-deal-with-seo-companies-in-india.html

or 
http://china-market-research.blogspot.com/2013/04/seo-for-ecommerce-in-china.html

Please comments... we keep good comments not spams ;-)
@twitter 


Thứ Năm, 31 tháng 7, 2014

Cosmetics Market in China

The cosmetics market in China has been delighting global giants in this sector. Indeed, the Chinese are richer in recent years. Their purchasing power today allows them to live in comfort and luxury. The arrival of fashion brands and foreign cosmetics in China immediately made its effects, as sales soared significantly. China now ranks second in the global cosmetics market. China will probably surpass the Japanese world leader by 2020 if economic growth in the country continues to stabilize and this was the case in the past 10 years.

Foreign cosmetic brands flooding the Chinese market

As soon as they have settled in China, foreign cosmetic brands have quickly conquered the Chinese consumers. Today, these account for 90% of the market share, leaving 10% to small Chinese brands who increasingly difficult to assert themselves. Indeed, the Chinese prefer to assert their success by adopting a lifestyle to Western. They even go further by paying a large sum of money in different beauty products that cost a China twice more expensive than elsewhere. If the price of different beauty products more expensive in China is that the Chinese authorities do not want to lose any crumb of this burgeoning market. Sometimes some products are taxed 50% and this is equally valid for products purchased outside China's borders for products already in the country.


Small local brands are emerging

Given the current circumstances where Western brands flooding the Chinese cosmetics market, some Chinese brands still come to assert itself, said Thomas. Indeed, the products that they offer on the market start their entry into range for a few years. To attract Chinese consumers, their main strengths lie in the exploitation of local natural resources developed by pharmaceutical companies. If China is known to the world through poor quality products, today this is no longer the case, via googleplus

Quality is increasingly present in various Chinese products on the market. If today, Chinese brands have 10% share of the cosmetics market, this trend can quickly switch a few years as in the textile industry where Chinese manufacturers today have a monopoly in the world.
source : http://idee-cadeau-original.blogspot.com/2014/06/pourquoi-les-cosmetiques-explosent-en.html

Thứ Năm, 25 tháng 7, 2013

Baidu advertising Market

3way to do Baidu advertising


Baidu is the leader of the engine research in China.
Baidu offers three main options:
  • Simple Search Banners 
  • content network Baidu
  •  Brand Zone 

Find an ad Service trought that Baidu paid work in the same way as Google. Customers select keywords and offer the price they are willing to pay per click (CPC). If a user enters the keyword and the customer provides the maximum price for that keyword, the results of their research appear in the first position. As low competition keywords from the subject of research in the world, Baidu offers competitive rates for the purchase price of keywords.


CPC costs

Average CPC is generally lower than that of Google. You pay only when a consumer clicks on your ad, which means that you only pay for performance. Start with Baidu The screenshot below shows a typical results page of Baidu. Words highlighted in red indicate areas of paid search results. The other links on the page display organic search results.

 banners (content network Baidu) With more than 300,000 websites and a detailed algorithm audience targeting, the banners that appear Baidu are a great way to achieve exactly the right users with exactly the right content to generate traffic and bring brand recognition .

Baidu track where users go, the sites they visit, the search terms they use and what they "handle" on social networks. The result is a highly detailed that advertising customers can use profile to target exactly the right audience for their products. The banners have an advantage over simple search results, as they can use images, flash, text and interactivity levels that a user is more likely to percepter. This product is also ideal for customers whose campaign goals include expanding the brand awareness.
If you do not want to pay per clic, you can choose a SEO strategy in China. See more information here.


Baidu Brand Zone

The use of logos, colors and pictures do a better job of expanding the scope of a client's brand in contrast to results of simple research. Video banners can even be used as a "pre-roll" while Baidu users are now wait to download games online. Baidu can advertise your banners on its network of more than 300,000 websites. Banners can include: photographs the flash Text and interactivity
more information here 

The brand zone campaigns can show:
  • a title,
  • a description with in-text links,
  • the brand logo,
  • additional category links,
  • an image
  • video
  • tabs (like a mini website)
  • animated gifs
  • site index with addtional links 

The use of logos, colors and pictures do a better job or expand the scope of the brand of a client in contrast to results of simple research. Customers can choose to target their announcement: region part of the day, industry keywords, Internet traffic or specific websites. The average CPC for banners Baidu is only $ 0.20, making it a great choice for customers with a limited budget. There are currently more than 300,000 websites in the content network through a wide range of genres. To see the most recent list, please click here (be sure to see this site on Google Chrome to translate from Chinese) http://wm123.baidu.com/ The ads can mimic offline campaigns or specific online e this, tsans limit, no matter what the advertising clients alike. The screenshot comes from www.dayoo.com and displays five different banners arranged as Content Network.

more information

Chủ Nhật, 21 tháng 7, 2013

Sina Weibo, a marketing communication by David Beckham



Sina Weibo, a marketing communication by David Beckham 


David Beckham missed its marketing act in China by creating a crowded movement of fans, causing injuries. The crowd tried to invade the football field of Tongji University, where Beckham, in visit in the country for his role of ambassador of the Chinese professional league could play a match with students.
This visit could be a great marketing opportunity for the player who just opened a few days earlier his own Sina Weibo (Chinese Twitter), with over 400,000 followers in just one day. Welcome messages were sent "Thank you for coming to Sina! Welcome! You are too cool! ". Creating his own account was a fabulous idea because of the notoriety of social networks in China. For example the number of weibo user «reached about 250 million, an increase of 296 percent campared to the same period in 2010». 


First Beckman arrived in Beijing on Monday as an ambassador of the Chinese Super League. David takes his role as ambassador very seriously. In particular, he donated signed T-shirt, a sports car for a charity auction (the funds were donated to the youth football in China) and participated to charity show live on China Central Television (CCTV).

But his last appearance did not go as he wished. Arrived in Shanghai yesterday, he should meet Chinese students for a friendly match, Beckham caused a riot. Almost a thousand spectators charged at the same time the barriers. This movement was dangerous for people and seven people were wounded, including three policemen, two security guards and two students. Due to this crowd, the match was cancelled and Beckham himself has expressed his regrets and wishes to the wounded on his Sina Weibo account: “I had an incredible response from everyone at Shanghai Tongji University today, sorry I couldn't get out on the pitch to see the teams. It was impossible to get through the massive crowds. I heard there were a few injuries, hope the fans are ok, and I wish them a speedy recovery.”



Thứ Ba, 18 tháng 6, 2013

Focused on Internet in China!

Focused on Internet in China! 

 

The  Search engines ! 

 baidu is the big leader.. On find here Baidu with more than 78%  more information about Baidu here and here
[2] of market share and 360 安全 浏览 器 (Security Explorer) with unbridled growth
 [3], Sogou and then Google with 5% market share. Every minute, there are 3.47 million queries made ​​on

Baidu by Intel's latest study. browsers Internet explorerPrès 23% of Internet users still surfing with Internet Explorer 6 which is now 10 years, requiring additional development, an adaptation of each platform specifically for this browser ....

For the rest, it is the vast majority of browsers made ​​in China: 360 Security Explorer, Sogou Explorer and Maxthon are in the top 5 web browsers.

 browsers

 Concerning mobile "browsers" is still and always found the local giants: QQ Browser (40% share), UCWeb Browser (33%), Oupeng (8%) Baidu (6%), 360 (4%) and Haitung (2.6%).

[4] in addition, the g ot applicable UCWeb, installed by default on more than half of Chinese smartphones intends to extend its leadership in the BRICS and announced in May launched its mobile browser "Rmb3bn" in India, Russia, Brazil, Indonesia and Vietnam.
[5] the Marketplaces


World of e-commerce led by Taobao

The Market Places dominate the world of e-commerce led by Taobao (C2C platform) and Tmall (B2C Taobao part) and Jingdong (formerly 360buy.com). The top 10 marketplaces focus over 65% of sales in China online. Integrate these places marcheou build his independent site, what is the best solution? It all depends on your strategy in the great China ...
more information http://china-market-research.blogspot.fr/2013/06/how-to-success-in-e-commerce-in-china.html



Chủ Nhật, 16 tháng 6, 2013

China Ecommerce Market news

China Ecommerce Market news !


China is drafting its first bill to regulate 190 billion on e-commerce market in the country, says an article in China Daily.

The government newspaper quoted Liu Hongliang, head of market regulation at the State of the China Industry and Commerce Administration, in a story Monday as saying that the legislation on operations and services online been placed on the agenda by both legislative bodies in the 12th National People's Congress. Liu said that the law will address issues such as unfair competition, lack of protection of intellectual property and tax evasion.

Mr Liu did not give a timetable for when the project is planned to pass legislation. If China goes ahead with the law, it will affect a wide swath of national e-commerce companies and foreign term.


 biggest operators

They include research portal Baidu (BAIDU), the site operator Qihoo 360 Technology (QIHU), Taobao e-commerce group Alibaba, e-tailer Dangdang (DANG) and (AMZN) site, China's Amazon unit Amazon.cn. EBay (EBAY) is also expanding its presence in the market of e-commerce in China. Most of these stocks rose slightly in the U.S. trade Tuesday. Vipshops (VIPS) has sold more than 12% in trading late afternoon, but it may reflect a Deutsche Bank downgrade Monday. more information here

 

E-commerce players in China

E-commerce players in China are in fierce competition against each other, some using tactics that have angered the government and consumers. China has the largest and most dynamic e-commerce market in the world. China Internet Network Information Center The government says that the market for e-commerce of the nation has accumulated sales value of $ 190 billion in 2012, up 66.5% over 2011, driven by mobile users and social media.

read also : http://china-market-research.blogspot.fr/2013/06/how-to-success-in-e-commerce-in-china.html

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